The Ad-Blocking War Continues

So looking at a couple things, being a creator, you're kind of stuck in between a rock and a hard place.

On one hand, you want to earn some ad revenue.

On the other hand, you are sick and tired of ads showing up in YouTube.

There's only a couple ways of thinking about this particular problem.

One of them is that from a viewer or a community member standpoint, ads are highly disruptive.

They are oftentimes a scam or completely inappropriate for the content that you're watching, but YouTube is turning a blind eye to these problematic ads .

You can simply report them, but unfortunately, when you report, there's going to be three to five more that take its place.

It's kind of like a hydra issue. Ads have been a problem, but even more so in the past couple years.

They've increased the number of times that they are shown on a video.

Sometimes are even longer than a video.

For example if you're trying to watch a trailer for a movie that is, what, two to three minutes long , sometimes you get an ad that is like 20 minutes, 30 minutes, maybe even an hour.

Sometimes they are skippable most of the time they're not.

It's kind of a crapshoot of what kind of ad experience you're going to be getting on YouTube. And like I said, as a creator, you are wanting to have some kind of ads so you can, especially if you're part of the YouTube partner program, because you do get a portion of the ad revenue that is shown against your videos and what people are viewing.

But like I said, you're stuck between a rock and a hard place with supporting ads and being completely pissed off as well about them . When even the FBI had posted out an article a couple years ago, telling people that you are safer if you use an ad blocker on your internet exploring experience, and that includes YouTube and everywhere else on the internet because most of the times ads are vectors for malware or other ne'er-wells that are trying to take in your information or steal your information or get access into your computer.

So even when the FBI is telling you to use ad blockers, the problem is the type of ads, I should say the experience of the ads themselves. We’re not going to be able to fight, well, we can fight the ad experience as it is currently, but we’re on a losing side because we’re fighting against million-dollar, billion-dollar corporations that are all there looking out for themselves and the almighty dollar.

And, you know, increasing shareholder value as the line goes up .

That's all they really care about.

They don't care about the user experience of their product.

So what is it that we are to do?

Well, as a creator, I would say I would have no problem if you are comfortable using an ad blocker.

That is perfectly fine.

In fact, I myself use an ad blocker in many occasions.

If I come across a site that I know is keeping an eye out for their user experience and has their best intention for the types of ads shown on their site or platform, then I would definitely white list that site .

But as it is for YouTube, I do not trust the ad executives over on YouTube.

And I would hope you would have the same experience and would look into blocking ads as well .

We can only win this fight if we actually take it on. If our actions actually go against them and successfully attack their wallets, that is the only way that we, the little people, the regular John and Jane Qs, the public have any recourse in reclaiming some semblance of the internet of old.

But until that day is here, we still have to keep going.

And by going is by using an adblock or using a browser that doesn't block the ad blocker .